We're building an all-in-one platform to replace MindBody and Mariana Tek — booking, billing, check-in, a branded app, and the marketing attribution none of them do well. This is the log: the decisions, the trade-offs, and what it actually takes to move a studio over.
The software that runs gyms is expensive, dated, and blind to the one thing owners actually care about: which ad produced which paying member. Here's the gap we're building into, and how we'll document every step.
Read the first post →Most tools lose the ad click the moment a sale happens off a web checkout. Here's the tag-on-arrival model that follows a lead from first click all the way to a swiped card at the counter.
Read →Switching platforms terrifies owners for good reason — memberships, autopays, and class history all have to survive the move. Here's the checklist we built the product around.
Read →Shorter, tactical breakdowns of where gyms lose members between the ad click and the sale — and the fixes. Our field-notes series.
Browse field notes →We ship in public. Want a look at the real product behind these posts? Book a 15-minute demo and we'll walk you through it live — including your own numbers.
Kuviro